BTS Dynamite was created not just because of its popularity: With their English debut song Dynamite, BTS not only cemented their huge fan base, but also witnessed their popularity skyrocket.
BTS’ Dynamite was created not only because of its popularity: since their debut in 2013, South Korean boy band BTS has continuously made history and broken records. While the group already had a large fan base, their popularity skyrocketed even further with the release of their first song in English, Dynamite.
BTS started their journey with a lineup consisting of seven members, namely RM, Suga, Jin, Jimin, J-Hope, V, and Jungkook. As time passed, these members also began to pursue their solo careers along with their group activities. In a few months, the band will mark a significant milestone by celebrating its 10th anniversary.
Bang Si-Hyuk, the mastermind behind the formation of the K-Pop group and founder of Big Hit Music and Hybe Corporation, plays a critical role in overseeing BTS’s activities and guiding their musical endeavors.
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In a recent interview with Rolling Stone, Si-Hyuk shared insights into the band’s decision to venture into creating songs in English. When Si-Hyuk delved into the deeper motivations behind this artistic choice, he revealed that it wasn’t solely due to his existing popularity.
Before the production of Dynamite, HYBE searched for an English song for BTS and enlisted the help of UK-based songwriting duo David Stewart and Jessica Agombar. Bang Si-Hyuk explained the reason behind the song’s creation, emphasizing the band’s intention to lift people’s spirits with an upbeat melody amid the difficult times of the Covid-19 pandemic.
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Si-Hyuk revealed that if BTS had been on their scheduled tour, Dynamite would not have been released. The project was chosen as a means to change the general mood in response to the current global health crisis. Notably, BTS quickly postponed their tour plans following a spike in Covid-19 cases.
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“Dynamite would not have been released if BTS had been touring as scheduled. The project was chosen to change the mood as a response to the pandemic situation. I thought it fit BTS and the modern vibes of the song would be expressed. better if they were sung in English.”
The acclaimed group, who have been nominated for a Grammy Award five times, received an overwhelming response to their second English-language song, Butterthat pays homage to R&B and pop culture.
The band’s decision to lift their fans’ spirits boosted their popularity and earned them numerous nominations for Rewarding Result.